YouTube Earnings Calculator

Calculate revenue using your own views and RPM from YouTube Studio. No unsupported default RPM is applied.

Calculated revenue — Enter both values and click Calculate Earnings.

Formula: (views ÷ 1,000) × RPM. This is a calculation from your inputs, not a verified payout or a prediction. Use matching views and RPM for the same period and video format. YouTube Studio revenue may be adjusted before final payment. Sponsored deals and other revenue not included in RPM are excluded.

Source: YouTube Help — Understand ad revenue analytics.

How to Calculate YouTube Earnings

YouTube earnings depend on more than video views. Advertising revenue, YouTube Premium, channel memberships, audience location, and monetization eligibility can all affect how much a creator earns.

The EarnLookup YouTube Earnings Calculator helps you calculate revenue using your own RPM (Revenue Per Mille). Instead of assigning an unverified average earning rate, the calculator lets you enter a value from your YouTube Analytics.

YouTube Earnings Formula

Calculated Revenue = (Views ÷ 1,000) × RPM

For example, suppose a monetized channel records 100,000 views and an RPM of $2.50.

Video views: 100,000
RPM: $2.50
Calculated revenue: $250.00

These numbers demonstrate the calculation method. They do not represent a verified industry average or a guaranteed payment.

How to Use the Calculator

Open YouTube Studio and select Analytics.
Visit the Revenue section to check your reported RPM.
Enter the corresponding number of video views into the calculator.
Enter your RPM in US dollars.
Click Calculate Earnings to see the result.

Use values from the same reporting period and content format for a meaningful comparison. For Shorts, use the relevant engaged-view metric rather than assuming ordinary video views and Shorts views are interchangeable.

What Is YouTube RPM?

RPM stands for Revenue Per Mille. It represents the revenue a YouTube creator earns per 1,000 views, after YouTube’s applicable revenue share.

According to YouTube, RPM can include revenue from advertisements, channel memberships, YouTube Premium, Super Chat, and Super Stickers.

RPM does not include every possible source of creator income. External brand sponsorships, merchandise sales, and other independent business activities may need to be calculated separately.

YouTube RPM vs. CPM

RPM and CPM measure different things.

Metric	RPM	CPM
Perspective	Content creator	Advertiser
Measurement	Creator revenue per 1,000 views	Advertising cost per 1,000 ad impressions
Revenue share	After applicable YouTube revenue share	Before YouTube revenue share
Main purpose	Understanding creator earnings	Understanding advertising costs

You should not enter CPM into an RPM-based calculator as though the two metrics were equivalent.

What Affects YouTube Earnings?

Audience Location

Advertising demand differs across countries and regions. Consequently, channels with identical view counts can generate different revenue.

Content Category

Advertiser demand, content suitability, and the types of advertisements available can influence monetization.

Monetized and Unmonetized Views

Not every video view generates an advertisement. YouTube RPM takes unmonetized views into account, which is one reason RPM can be lower than CPM.

Revenue Sources

A creator’s reported RPM can reflect more than advertising. Memberships and other eligible YouTube monetization features may contribute to overall revenue.

YouTube Shorts

Shorts use a different advertising revenue-sharing model from long-form videos. For Shorts, YouTube allocates eligible revenue through its Creator Pool system.

Use format-specific RPM and view data when evaluating Shorts revenue.

How Accurate Is This YouTube Earnings Calculator?

The mathematical calculation is exact for the values entered, subject to numerical rounding. However, the result is only as reliable as those inputs.

If you enter RPM reported in YouTube Analytics for a matching period, the calculator can help reproduce an approximate reported revenue figure.

If you enter a hypothetical RPM, the result is a scenario calculation rather than a prediction of what YouTube will pay.

Actual earnings may differ because of reporting adjustments, monetization eligibility, and other factors. Finalized earnings are available through AdSense for YouTube.

Data Sources and Methodology

Calculation method: Views divided by 1,000, multiplied by the user-provided RPM.

RPM source: User input. EarnLookup does not assign a universal RPM average.

Currency: USD. Values entered in another currency must be converted before calculation.

Data sources:

Disclaimer: EarnLookup is an independent informational service and is not affiliated with YouTube or Google. Calculator results are not guaranteed earnings or finalized payments.